Go-karting and indoor entertainment centre sensation PowerPlay has furthered its expansion throughout the Melbourne market, leasing and opening from a Braybrook warehouse where it has signed a long-term deal.
Fitzroys’ Brent Glassford and Marco Sandrin negotiated the lease at 227 Ballarat Road, Braybrook, which totals 1,839sqm of building area, on a behalf of a private owner.
Glassford and Sandrin have negotiated all three of Powerplay’s leases in Melbourne since it expanded from Perth little more than a year ago. The venues - including at 94-98 Cochranes Road, Moorabbin, and 464-466 Mahoneys Road in Campbellfield - total more than 5,700sqm of building area.
PowerPlay’s Braybrook venue continues its exciting new concept of a two-level go-kart track offering and eco-friendly experience with electric karts. It offers competitive racing, and hosts birthday parties and corporate groups and functions.
PowerPlay also has locations in Perth’s Bibra Lake and Malaga, and Joondalup.
“PowerPlay now has south-east, north and western locations in Melbourne, each with a main road presence and access to strong supporting residential catchments and demographics,” Glassford said.
“Braybrook is at the heart of the Melbourne’s western corridor, ideally placed to capture the upside of the fast-growing region.”
Sandrin said entertainment and gaming venues continue to be active in taking up space.
“What we’ve seen in recent years is people seeking lively in-person experiences when they get away from the home or the office.”
